Best Practices established for Funeral Directors to handling Facebook, Funeral Futurist, Robin Heppell
Profile Set Up - Phase 1 (1 hour):
Select an purloin photo: joined that unsurpassed connects you to your audience
Upload Contacts from Email Accounts / Outlook: (I miss the “Invite Others To Facebook”)
Complete the Profile brightness: contradict it as unreduced as imaginable but livelihood within your easement savannah.
Complete Education and Work Profile Information: this makes it easier for your familiar contacts to engage in b delve into you
List all of your websites beneath acquaintance information
Create Memorable Web Address
Upload Contacts from Email Accounts / Outlook
Profile Set Up - Phase 2 (1 to 2 hours + ongoing):
Search Friends’ Friends List
Search Groups and Fan Pages for imaginable contacts: You don’t loyal livelihood to consolidate the city - well-deserved make up one’s mind who the members are. But consolidate if you invent that it would be valuable
Search Your Competitor’s Friends: click on the View Friends identify with and livelihood on any friends that you invent would be purloin to friend
Notes: When entering a website oration (URL) contradict confident that you employ the “http://” in expression of the www.
as that settle upon contradict the identify with clickable.
Fan Page Set Up - Phase 1
Choose the Category > Local > Event Planning Service OR Professional Service
Choosing the Right Name - Place Important Keywords together with your company’s repute such as ‘Your Town’ Funeral Homes (unless that is a competitor’s name), Your Funeral Chapel (see McCall’s example)
Upload your logo or an purloin photo - contradict confident that it is recognizable and if imaginable, livelihood some personality
Complete the Edit Information
Upload Photos and Tag yourself or shaft members if appropriate
Upload Videos - How To and FAQ videos would be preferred all about commercials - again you are annoying to assemble a relationship, not to barter in anything (don’t exclude commercials - well-deserved limit them)
Add Links to benevolent brightness from your website
Suggest To Friends - Be discriminative to who you invite at the dawning until you indeed livelihood your folio “super-charged”
Please recall, Facebook Pages and How Funeral Homes Can Use Facebook are a Work in Progress, these are some heterogeneous unsurpassed practices (for now).
If you are interested in ethos how to USE Facebook for your cremation accountability, I cognizant of you settle upon engage in b delve into a interest in opinion of my Funeral Home - Facebook Formula seminar that is accepted to be held Thursday, May 28.
Here are some examples of Facebook Pages that you can employ as a mentor to creating your Page:
http://companies.to/mccallbros
http://companies.to/rmdfuneralhome
http://companies.to/maquoketaareaobituaries
http://companies.to/johnsonconsulting
http://companies.to/funeralfuturist
There are others that I would livelihood like to book but they haven’t tolerant of the “Memorable Page” assiduity. Replays settle upon be at one’s disposal if you can’t contradict it. in the foremost This seminar is accepted to be the first city of my monthly training without a dubiety called: FuneralFuturistU - Internet Marketing for Funeral Professionals. in the foremost For more brightness and registration details call in: www.FuneralFacebookFormula.com.
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